Key highlights from the episode
Podcast Description
In this episode, we discuss how to build an effective Offline-to-Online (O2O) strategy that improves profitability, sales, and loyalty. We also discuss how to migrate from offline to online and vice versa, blockers to implementing an O2O strategy, and how to overcome them with practical use case.
Guest
- Lesley HensellCo-founder and co-owner, Riverbend Consulting
- Rajarshi ChoudhuriSenior Content Marketing Manager, MoEngage