Listen to Growth Experts

Starting with 1 million users in June 2020, US-based mobile-only, challenger bank, Current stands at 3 million users a year later. In this episode, we speak to Adam Hadi, VP of Marketing at Current about the bank's influencer marketing strategy and understand how they use it as an acquisition and engagement channel.

Is there a definite way to build engagement and brand loyalty? Does the paradox of unlimited choices confuse the consumer or give them more options? What is the best technology to provide the product with an edge in the market?

In this episode, we will explore how to build a connected customer experience merging the physical and digital channels, how brands can do so, along with use cases and examples from one of the biggest and most renowned fashion and lifestyle retailers in the Middle East.

In this episode, we sit with Louis Alston, Growth and Operations at LifePay, one of the leading fintech players in the region and discuss the growth of the vertical, emerging trends in digitization, consumerization, growth of digital banking, financial inclusion and role of open banking, blockchain and more!

In this episode, we'll discuss growth product marketing as a career choice, core competencies required, everyday roles and responsibilities, along with use cases and examples. Joining us on the episode is Ameya Sawant, Growth and Special Projects, at ONE Championship, Asia's fastest-growing global sports media property based out of Singapore.

In this episode, we discuss about the behavioral trends in a post-pandemic world, get access to actionable strategies for overcoming deliverability issues, learn how to efficiently leverage user data and run personalized campaigns, along with a step by step process of creating an effective email marketing strategy for 2021!

In this episode, we speak to Vera Rabkina, Product Manager at Miro about the hottest topic in ASO right now- Review Management. We discuss the importance of a review management strategy, impact on CAC and LTV, how to build a robust and metrics-led review management system, how to measure its efficiency and tie it to business goals like revenue and app growth.