Offline to Online

Tanishq – Guide to Replicating Offline Success in the Online Space

Watch this video to learn how the Tata-owned jewelry brand Tanishq was able to see the same level of success as their offline business in the online space. Lead Product Manager at Tanishq, Suman Sourav, took us through a detailed presentation sharing many winning customer engagement strategies along the way at the #GROWTH Mixer Mumbai 2023.

Speaker:

Suman Sourav

Lead Product Manager, Tanishq

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Across the O2O (Offline-to-Online) Universe: Navigating Your Way to Hyper Growth

Across the O2O (Offline-to-Online) Universe: Navigating Your Way to Hyper Growth

Connected experiences are no longer a ‘good-to-have’ when it comes to retail; they can make or break a brand’s experience. The modern consumer expects a consistent experience across offline and online channels. So how do brands navigate this journey from Offline-to-Online (O2O) successfully? Catch industry experts as they discuss this O2O journey and much more in this video from our #GROWTH Mixer Mumbai 2023.

Across the O2O (Offline-to-Online) Universe: Navigating Your Way to Hyper Growth

Super Apps and the Interconnected Economy: Tata Group’s Foray into the category – Part I

Super Apps and the Interconnected Economy: Tata Group’s Foray into the category – Part I

In the first part of this 4-part video, Pratik Pal of Tata Digital talks about the connected economy and the role super apps will play in it. According to him, super apps aim to simplify lives of consumers, get customers to live their life on one single platform, and revolutionize the shopping experience.

Super Apps and the Interconnected Economy: Tata Group’s Foray into the category – Part I

Choosing Capital-efficiency and Strong Cash Flows over Valuation: Mamaearth

Choosing Capital-efficiency and Strong Cash Flows over Valuation: Mamaearth

Watch Varun Alagh, Co-Founder & CEO, Mamaearth talk about why he believes capital efficiency and cash flows matter more than valuation.

Choosing Capital-efficiency and Strong Cash Flows over Valuation: Mamaearth