Vocal for Local: Engaging Vernacular Markets with Deeper Contextual Personalization

Watch product and marketing leaders from BHIM, Digitas, Ullu, Fynd, and Cricheroes, as they discuss how to engage vernacular audience with deeper, contextual personalization, sharing real use cases, along with strategies. Panelists: * Krunal Patel, Marketing Leader, BHIM * Sonia Khurana, Chief Operating Officer, Digitas * Vibhu Agarwal, Founder & MD, Ullu * Farooq Adam, Co-founder, Fynd * Abhishek Desai, Founder, CricHeroes Moderated by Sourabh Mahajan, Senior Director - Sales, MoEngage